Nourison Home Rug Care & Maintenance Guide

By Primoends – Home Decor to Go

How to Clean, Protect, and Extend the Life of Your Nourison Rugs

At Primoends – Home Decor to Go, we believe that a well-cared-for rug is an investment that delivers comfort, beauty, and performance for years to come. This Nourison Home Rug Care & Maintenance Guide was created to help homeowners, designers, and commercial buyers properly care for their rugs based on fiber type, construction, and real-life use.

Because Nourison Home rugs are crafted using a wide range of materials — from natural wool and jute to advanced synthetic fibers and luxury viscose — proper care techniques are essential to maintaining appearance, texture, and longevity.

Why Proper Rug Care Matters

Correct rug care:

  • Preserves color clarity and texture
  • Prevents premature fiber wear
  • Extends the lifespan of your rug
  • Protects underlying flooring
  • Maintains indoor air quality with low-VOC materials
  • Helps rugs perform better in high-traffic areas

Nourison Home rugs are designed for durability, but routine maintenance and professional cleaning are key to long-term performance.

General Rug Care Best Practices (All Nourison Rugs)

Before diving into fiber-specific care, follow these universal guidelines:

  • Vacuum regularly using a suction-only vacuum
  • Avoid beater bars, which may pull or snag fibers
  • Clean spills immediately by blotting — never rubbing
  • Rotate rugs every 6–12 months for even wear
  • Always use a rug pad to prevent slipping and extend rug life
  • Schedule professional cleaning as recommended

⚠️ Consumer self-cleaning methods are discouraged, especially for wool, viscose, silk-like, and natural fiber rugs.

Cleaning by Rug Fiber Type

Wool & New Zealand Wool Rugs

Wool rugs are naturally resilient, soft, and low in VOCs. Nourison Home wool rugs undergo responsible treatments such as mothproofing and backing stabilization to ensure durability.

Cleaning Recommendations:

  • Always use a professional rug cleaning service
  • Blot spills immediately with a clean cloth or sponge
  • Vacuum regularly using a suction-only vacuum
  • Avoid pulling loose yarns — trim carefully if needed

Care Notes:

  • Shedding is normal, especially in the first few months
  • Rug pads are strongly recommended
  • Ideal for living rooms, bedrooms, and moderate traffic areas

Synthetic Fibers (Nylon, Polyester, Polypropylene, Acrylic)

These fibers are engineered for durability and easy care, making them ideal for busy households.

Cleaning Recommendations:

  • Vacuum frequently
  • Blot spills immediately
  • Avoid harsh chemicals
  • Professional cleaning recommended for deep stains

Care Notes:

  • Excellent for high-traffic areas
  • Often more stain-resistant than natural fibers
  • Great for families and pet-friendly homes

Viscose, Luxcelle™, Faux Silk, Bamboo-Extruded Fibers

These luxury fibers provide a silk-like sheen but require delicate care.

Cleaning Recommendations:

  • Vacuum gently without a beater bar
  • Blot spills with white paper towels only
  • Never oversaturate with water
  • Always use professional cleaning services

Important:
Moisture weakens viscose fibers and may cause yellowing if cleaned improperly.

Care Notes:

  • Best suited for low-traffic areas
  • Avoid entryways or dining areas
  • Use rug pads to minimize friction

Natural Fiber Rugs (Jute & Sisal)

Plant-based rugs offer organic texture but are highly absorbent.

Cleaning Recommendations:

  • Blot spills immediately — do not rub
  • Avoid steam cleaning or wet shampooing
  • Dry spills quickly using fans or air circulation
  • Vacuum both sides regularly

Care Notes:

  • Susceptible to moisture damage
  • Not ideal for damp environments
  • Always use professional cleaners for deep cleaning

Hair-on-Hide, Leather & Cowhide Rugs

These rugs are natural and unique, requiring specialized care.

Cleaning Recommendations:

  • Vacuum on the lowest suction setting
  • Clean spills by wiping gently in the direction of the hair
  • Use mild soap and water only
  • Avoid beater bars and aggressive agitation

Care Notes:

  • Not recommended for heavy foot traffic
  • Natural shedding may occur
  • Rug pads help maintain shape and structure

Stain Removal Guidelines (Quick Reference)

Different stains require different treatments. Below are general recommendations only — stain results vary based on fiber type and exposure time.

Common Stains & Treatments:

  • Coffee, tea, wine: Glycerin or mild detergent
  • Grease & oils: Blot, then use cleaning fluid
  • Ink: Water only or alcohol (depending on fiber)
  • Pet stains: Call a professional cleaner
  • Paint & chemicals: Professional cleaning advised

⛔ Never scrub aggressively or mix chemicals.
If a stain persists, contact a professional rug cleaner immediately.

Rug Pads: A Must for Longevity

Using a rug pad:

  • Prevents slipping and bunching
  • Protects hardwood and tile floors
  • Reduces friction and fiber wear
  • Improves comfort underfoot

Primoends recommends rug pads for all Nourison Home rugs, regardless of fiber type.

Professional Cleaning Recommendations

Nourison Home strongly advises professional rug cleaning services for:

  • Wool rugs
  • Viscose & silk-like fibers
  • Natural fiber rugs
  • High-value or hand-finished designs
  • Persistent or complex stains

Annual cleaning is ideal — waiting too long can make stains permanent.

Caring for Rugs in High-Traffic Areas

For entryways, hallways, and living spaces:

  • Choose durable fibers like wool or synthetics
  • Vacuum frequently
  • Rotate rugs regularly
  • Address spills immediately
  • Schedule more frequent professional cleanings

Why Nourison Home Rugs Are Designed for Easy Care

Nourison Home blends traditional craftsmanship with modern fiber innovation, creating rugs that:

  • Hold their shape
  • Maintain texture
  • Resist everyday wear
  • Perform beautifully in real homes

This thoughtful engineering ensures Nourison rugs remain stylish and functional long after installation.

Shop Nourison Home Rugs with Confidence at Primoends

Understanding how to care for your rug helps you enjoy it longer. At Primoends – Home Decor to Go, we’re committed to providing not only premium Nourison Home rugs, but also the knowledge you need to protect your investment.

Explore our Nourison collections knowing your rug is designed for lasting beauty, responsible craftsmanship, and everyday living.